Meeting Professionals International, partner of The MIX 2023

MPI, the largest professional association in the world in the events segment

MPI, Meeting Professionals International, headquartered in Dallas, is the world's largest professional association in the events segment with 15,000 active members spread across 75 countries.

In Europe, MPI has 11 chapters including MPI France Switzerland, MPI Germany and MPI Belgium Luxembourg.

Our active members are all key players in the events industry made up of Planners (MICE Agencies, Corporate Meeting Planners, Venue finders, PCOs), suppliers (Convention Offices, Convention Centers, DMCs, Independent Hotels, Hotel Chains, caterers , audiovisual providers, etc.), students and faculties of higher schools or universities specializing in the events sector.

MPI benefits from major partners in the industry and has been associated for several years with two international associations: ICCA and SITE.

Through its actions, training and communications, MPI serves the entire meetings and events industry, whatever the needs, audience or specialization.

Testimony of Véronique Holveck, president MPI France Switzerland

"Proud to announce the partnership of the MPI France Switzerland chapter with The MIX, a new show that is unique both in terms of its innovative CSR commitments and its geographical coverage.
The MIX will undoubtedly be the benchmark meeting in the MICE sector, with major top decision-makers, high-potential exhibitors and key players in the events industry from the 4 cross-border territories.
During this essential industry event, MPI will notably have the privilege of hosting a conference on its “MPI Meetings Outlook” barometer and the latest event trends, consolidated thanks to the results of in-depth surveys carried out with our active members.
Through this ambitious program, the common objectives of MPI and The MIX will be to exchange expertise, understand trends in MICE and develop a very qualitative network."
A proven professional in the events industry, Véronique Holveck also benefits from solid expertise in luxury hotels, tourism and meetings which has led her to successfully launch 5 sales offices and marketing representation for integrated and franchised international hotel groups. An active member of MPI since 2009, she was elected President of the France & Switzerland chapter and will hold this mandate until December 2025.