Grand Est Regional Tourism Agency, partner of the MIX 2023

Testimony of Catherine Gouttefarde, General Manager of the Grand Est Regional Tourism Agency


The Grand Est Regional Tourism Agency is proud to announce its partnership with THE MIX, a new trade show created and operated by Metz Evénements and Inspire Metz.

With the support of the Grand Est Region, a major partner of this event, ART GE offers event professionals from the Grand Est the opportunity to mobilize within a common space of the Village Grand Est type, under the aegis of the regional brand dedicated to business tourism "Explore Grand Est - Meet & Connect".

Each partner exhibitor will have a stand promoting their own identity, while being part of the regional amplifying unit with the Grand Est umbrella brand.
The business tourism offer in the Grand Est has developed significantly in recent years. We have a rich and structured offer with dynamic professional players, whose promotion we support.

THE MIX is a local trade show that is specifically aimed at event organizers interested in the regional offer. Its ambition and its cross-border audience are a great opportunity to present all the diversity and extent of the Grand Est offer. »

Catherine Gouttefarde, General Manager of the Grand Est Regional Tourism Agency

Project coordinator at ART GE: Kerstin Schweitzer